Helping clients make an impact with clear, strategic, and engaging content.

Susan is a creative and skilled writer at the top of her craft. She has keen insight into finding the heart of any story. I wholeheartedly recommend her to anyone needing a strong writer.
— Chris Roslan, Roslan & Campion Public Relations

SERVICES

I write to improve the digital presence and industry authority of my clients through content that connects and copy that converts. Whether you’re looking to educate your audience, elevate your messaging, or build brand trust, I bring a strategic, story-first approach to every project.

It doesn’t matter how great your product or service is—without consistent, targeted, and compelling content, your message can get lost in a crowded landscape.

WHAT I DO

I help brands, agencies, and mission-driven businesses:

  • Ensure content is on-brand with consistent style, tone, quality, and voice

  • Uncover the hook and the story that lies within

  • Align messaging with your mission, vision, and goals

  • Translate complex topics into accessible, engaging copy

  • Deliver thoughtful strategy alongside polished, persuasive writing

  • Bring a PR and marketing mindset to every project

ARTICLES | BLOGS | THOUGHT LEADERSHIP | GHOSTWRITING

Build authority. Boost SEO. Say something worth reading.

  • Content & topic ideation

  • SEO-smart writing

  • Research & interviews

  • Strategic keywords

WEBSITE COPY

Clear, compelling content for every page of your site.

  • Services pages

  • Contact pages

  • Homepage & landing pages

  • About pages & mission statements

MARKETING & COMMUNICATIONS CONTENT

Don’t see what you need? Just ask.

  • Press releases

  • Content editing

  • Company overviews

  • Bios

VERBAL BRANDING & REBRANDING

Find your voice. Tell your story. Stand out.

I help brands clarify their positioning and communicate with confidence across every touchpoint. This includes:

  • Differentiators, voice, and tone

  • Identifying target audience

  • Brand positioning, message, and story

  • Brand promise, mission, and goals

FREELANCE ARTICLE ASSIGNMENTS

I’m available for freelance assignments on topics ranging from travel and wellness to career, business, and much more.

NEXT STEPS

If you're ready to strengthen your message, clarify your voice, and communicate strategically across channels, I’d love to talk.

I’m always open to new opportunities and collaborations. Let’s connect and see what magic we can create together.